How Envision Homes went from scattered marketing to a system that generates consistent, high-quality leads every month.
The Results
127
Total Leads Generated
$2.06M
Quote Value
$24.43
Cost Per Lead
8 MONTHS
Timeframe
127
$2.06M
Quote Value
$24.43
Cost Per Lead
8 MONTHS
Timeframe
Envision Homes builds stunning custom homes across Central Arkansas. The craftsmanship was there: but the business was invisible online. No predictable lead flow. Entirely dependent on word of mouth.
When they came to us, they had no SEO infrastructure, no social presence, and no system to convert the little web traffic they did get into actual business.
We built an SEO infrastructure from the ground up: then layered Facebook on top for brand awareness. Every piece designed to work together as a system.
Built dedicated service pages and location pages for every city they serve across Central Arkansas, targeting high-intent keywords month after month.
Fully optimized their GBP to dominate the local map pack. Within 8 months, Envision Homes ranked #1 with 100% coverage across the entire service area.
Launched a Likes Campaign and Traffic Campaign: not for conversions, but to build brand recognition. Leads still came in without a single conversion campaign running.
Transparent reviews every month. Clear KPIs. Ongoing adjustments based on what the data showed us.
Built dedicated service pages and location pages for every city they serve across Central Arkansas, targeting high-intent keywords month after month.
Fully optimized their GBP to dominate the local map pack. Within 8 months, Envision Homes ranked #1 with 100% coverage across the entire service area.
Launched a Likes Campaign and Traffic Campaign: not for conversions, but to build brand recognition. Leads still came in without a single conversion campaign running.
Transparent reviews every month. Clear KPIs. Ongoing adjustments based on what the data showed us.
| METRIC | BEFORE | AFTER |
|---|---|---|
Monthly Traffic | 341 | 1,625 |
Avg. Google Position | 33.93 | 15.06 |
Monthly Impressions | 4,571 | 7,812 |
GBP Calls / Month | 6 | 21 |
GBP Views / Month | 549 | 676 |
The SEO program generated 127 leads in 8 months: 95 came in as direct phone calls. Total pipeline hit $2.06M, with $325K in confirmed closed sales and more pending.
Organic traffic grew 376%: from 341 to 1,625 monthly visitors.
By the end of the engagement, they were receiving so many leads through SEO that they asked us to run Facebook for brand awareness only. No conversion campaigns needed.
JUST 3 MONTHS OF FACEBOOK ADS
New Page Likes at $1.34 each
Traffic Views at $0.54 each
Leads, Zero Conversion Campaign
$ Facebook Quote Value
We started running Facebook ads, which has generated about $800,000 in revenue
